B2B chemical equipment distributor site with blog strategy and technical SEO.
Year
2018
Discipline
Website
01 · Context
Kohan Instruments is a leading chemical equipment distributor. For B2B companies, the website is the strongest tool for building corporate identity. We analyzed their competitive landscape and structured a knowledge blog to support their sales strategy.
02 · System
A blog drives organic search growth and helps buyers find the right product categories—critical for B2B sales channels. We implemented technical SEO fundamentals: CMS structure, Search Console integration, HTML optimization, and Core Web Vitals monitoring to ensure proper crawlability and indexing.
03 · Experience
B2B chemical equipment distributor site with blog strategy and technical SEO.
04 · Outcome
The Solution
We designed a mobile-first, fully responsive website that reflects their corporate identity. Simple navigation and an intuitive search make the catalog easy to browse. Clean layout and thoughtful organization create a professional first impression.
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