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KVBGC Kunlun Financial Group

Financial services website with clean design and professional brand presence.

Year

2017

Discipline

Website

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KVBGC Kunlun Financial Group project interface

01 · Context

Challenge

KVBGC Kunlun Financial Group needed to serve the overseas Asian community with clear, accessible financial products. The goal: deliver real-time information and an intuitive experience that helps investors make confident decisions.

Emphasize on User Interface

We researched the target audience's behaviors and priorities, then designed a clean, focused interface that puts information hierarchy front and center. Each element guides users toward their intended action without overwhelming them.

02 · System

Magnificent Appearance for the Brand.

Decision 01

Their awards in international finance demand an image of precision and professionalism. We used refined lines, balanced white space, and strategic grids to communicate trustworthiness. Thoughtful image choices and refined typography completed a calm, confident brand presence.

KVBGC Kunlun Financial Group Design & workflow

03 · Experience

FRIENDLY EXPERIENCE, SUPPORTED MULTIPLE DEVICES

Getting latest updates of financial information through mobile devices is essential to those business people who travel a lot. Through developed a RWD supported website, increased the smoothies of phone and tablet, it allows the user to navigate financial information with ease.

04 · Outcome

KVBGC Kunlun Financial Group, built to move forward.

BRING THE FINANCIAL SERVICES TO YOUR FINGERTIPS

We believe that financial shouldn’t just be cold data, with a friendly design interface, we emphasize the connection between the user and the brand. To help the company get the user’s favor, this is the real value of a website.

KVBGC Kunlun Financial Group project result 1

KVBGC Kunlun Financial Group project result 2

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