Men's lifestyle magazine redesign with CMS migration and premium aesthetics
Year
2022
Discipline
Website
01 · Context
Print media has declined, but online magazine traffic has rebounded. Brands that combine quality content with striking visuals stand out. We helped style master compete in this space by building a digital platform that demands attention.
02 · System
style master targets men's lifestyle readers with content on health, fashion, fitness, grooming, and tech. They needed a responsive magazine site with a strong visual identity and a CMS that lets their editorial team manage content independently. Migration and redesign were non-negotiable.
03 · Experience
Men's lifestyle magazine redesign with CMS migration and premium aesthetics
04 · Outcome
Process and Results
We analyzed competing publications (Vogue, People, Cosmopolitan) to inform typography, color, and layout choices. The new platform emphasizes visual hierarchy and readability across devices. Integrated keyword optimization and related-article linking improve discovery. style master now feels like a premium publication, not a blog.
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