
01 · Context
A Simple Formula of Success
Topeak, an award-winning bike accessory brand (Red Dot Design Award 2015 for multiple products), is known for quality and value. Their success comes from their team—cyclists who ride professionally and bring that passion to every product. They don't just design accessories; they solve real problems that riders face.
We handled front-end and back-end development while collaborating on their standout innovation: a Buyers Guide that helps customers find exactly what they need. We designed core features like advanced filtering and store locator functionality together through research and iterative development.



