01 · Context
Hand-made cookies and cakes meet modern e-commerce
We built a full digital storefront and marketing platform for this beloved Taiwan brand, making their handcrafted goods accessible online.
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Aunt Stella
Hand-made cookies and cakes meet modern e-commerce design
Year
2013
Discipline
E-Commerce
02 · System
Smart product browsing.
Decision 01
Our design makes it easy to find and explore items without friction, improving the customer journey from browse to purchase.
03 · Experience
Flexible CMS built from scratch
Edit product pages, manage inventory, send newsletters, all through intuitive rich-text editors or full HTML control. SEO-optimized and ready to scale.
04 · Outcome
Aunt Stella, built to move forward.
ONLINE SHOPPING
A new experience for the customers to purchase cookies and gifts online
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